Promotional campaigns are a big part of e-commerce marketing, helping drive quick sales, boost customer engagement, sell inventory, and keep the brand aligned with seasonal moments and shopping behavior. This collection features a range of sale-driven creatives designed for both web and email marketing.

My role: Design promotional assets that aligned with established brand guidelines while allowing flexibility for seasonal storytelling, campaign messaging, and visual exploration. Each creative was designed to clearly communicate the offer, capture customer attention, and encourage conversion across digital platforms.